Anouk Wipprecht works in the emerging field of "FashionTech"; a rare combination of fashion design combined with engineering, science and interaction/user experience design. Producing an impressive body of tech-enhanced designs bringing together fashion and technology in an unusual way: she creates technological couture; with systems around the body that tend towards artificial intelligence; projected as 'host' systems on the human body, her designs move, breath, and react to the environment around them.
Anouk creates instinctual and behavioral wearables; essentially clothes that can sense, process and react.
She creates dresses that move, including motors and special effects. They don´t follow the normal fashion cycle of becoming irrelevant after six months, since they can be updated and improved.
Anouk is unusual as a Fashion Designer as she doesn’t do catwalks; since her designs are made to interact with – not just being viewed.
She is a big supporter of open source and is contributing an open source unicorn horn + cam design for children with ADHD amongst other things that she publishes on Instructables.com or Hackster.io.
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